Why am I proud of my vacuum cleaner?
Dyson doesn’t compare itself to other vacuums — it compares to how a real human would clean.
Nesrine Changuel shares how this mindset—designing like a human, not a machine—creates emotional connection, loyalty, and brand pride.
That’s what human-centered innovation looks like.
#ProductDesign #HumanCenteredDesign #UXDesign #BrandLove #Innovation
